As the name suggests, Mass communication is that field of academia, where students are offered an insight into the several aspects of the various forms of media that includes print, electronic, as well as broadcasting media.
As a student of mass communication, one should be prepared to inform as well as influence the audiences. The applicants have to be confident, spontaneous, creative, innovative, interesting, unique, quick witted and approachable, as theses are some of the essential qualities required for entering the field of mass communication and media. Below mentioned are some of the qualities which every student planning to enroll in Bachelor in mass communication should possess:
· An eye for detail
If a person is looking for a career as a journalist/reporter, then they need to have an eye for detail. They should always make sure to give prior importance to the content. The information they are disseminating is going to influence in a certain way. Their ability to listen as well as analyze a person’s point of view that determines the ability of the person at its job.
· Inquisitive
An individual who is looking for a career in this field should be updated about the current happening around the world. Their adept knowledge and an inquisitiveness to know more would help them to go a long way.
· Keen awareness about media laws is important too
There is a certain framework of media ethics and laws under which the media works. One has to have a proper knowledge as well as understanding regarding such ethics. The media persons and students of mass communication should be aware of the thin line between responsible journalism, and defamation/invading the privacy of an individual.
· Creative, spontaneous, and unique
A media person has to be spontaneous, can think out of the box, as well as having the ability to present information regarding anything in a very creative and unique manner.
· Hardworking
This field might seem to be interesting, but again, the media and mass communication industry is very demanding and only favors the hard working. One should have the ability to work for long hours are some of the qualities required to excel in the field of mass communication.
· Extremely good communication skills
The good communication skills will not just help you land good projects, but makes it easier to build a rapport with your clients and colleagues, thus helping in making contacts.
If you boast all the qualities mentioned above, then you should not wait considering yourself taking admission in Mass Communication.