Do you know why many people fail in network marketing? It is because of the lack of knowledge on how to do network marketing the right way. Many would tell you that all you have to do was talk to friends and family or call cold leads to get them to sign up with your opportunity.
If you are using that method to promote your business, you will never be able to get the success you sincerely seek for. From my own experience, people who engage in network marketing do so because they want to earn an extra bucks and supplement whatever they are making from their day job. However, others have a long term goal of working the rest of their life independently at their pace once they have started making six figures yearly.
Unfortunately, as much as 95% fail to realize their dreams. All because they have been lied to. The main reason why many are not able to grow their business is because of their inability to market.
Marketing is different from selling. I say this to clear the minds of those who hate selling. However, top earners in the network marketing business today did that because they are able to create marketing funnels using latest technology medium such as the Internet.
These marketing funnels are automated and follow up with each prospect for as long as you have programmed it to do till the sale is closed. You don’t have to meet anyone or call anyone to get people to join your business.
But the most important factor that gets these marketing funnels effective is the way you communicate with each prospect. You have to give away high quality content to get to the heart of each subscriber. You have to sell yourself first by giving away so much good information that will make them feel indebted to you.
The feeling of indebtedness plus satisfaction with information gives each subscriber a healthy feeling towards you and makes him join your team or business. He does this, not because he likes your business, but to belong to your winning team. Master these concept, apply it and success in network marketing becomes as easy as taking a candy from a child.