My clients are always asking how I can up with great slogans. The secret is very simple, have a clear idea of who your key market is and what they Read more
Tag: Slogan
Does Your Company Tagline Or Company Slogan Pass These Five Crucial Tests?
Judging from the many disastrous slogans that state tourism boards have happily paid tens or hundreds of thousands of dollars for, even marketing professionals often use totally subjective criteria to Read more