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Tag: Celebrity
Perhaps The Cult Of Celebrity Has Badly Affected The World Of Advertising As Well!
Fame by association, or even transient celebrity would appear to be far more attractive than hard work! The reason some of the young people enter advertising these days is not Read more
Celebrity Branding – Capitalizing on A Star’s Popularity
One of the commonly viewed advertisements today is called Celebrity Branding advertising. We see popular and talented artists endorsing different products in television shows, programs, special events and commercials. Branded Read more
Is Celebrity Advertising Worth Celebrating?
The field of the consumer behavior is the study of the individuals, groups/organization and the processes. Although, numerous factors affect the buying decision process but the use of right Celebrity Read more