Choosing The Right Photos For Your Website & Online Brand
admin How smart companies use images to boost their online presence You might think for an…
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How to Construct Your Brand in 2018
Branding is one of the most vital components of any commercial enterprise, large or small,…
Read MoreWhy Weird Words Make Great Brand Names
When creating a truly great company name, the number one consideration should be the level…
Read MoreWhat Are the Essential Elements of a Strong Brand?
It’s easy to forget how important something as intangible as “branding” is to a business’s…
Read MoreSensorial Branding – The Future of Brand Building
“People spend money when and where they feel good”– Walt Disney Most brands & products…
Read MoreBrand Metrics – Are You Measuring ITS?
Intention to Purchase (ITP), or the equivalent of it, is a well-established brand metric, across…
Read MoreBrand Evaluation Using Balanced Scorecard and KPI
Strong brand is the most valuable intangible asset of the company. Although brands are not…
Read More3 Simple Steps for Building Your Brand
Branding can be a powerful tool in the development of a successful business. Used properly,…
Read MoreFind a Great Self Brand Strategy to Get Great Career Results
Strategy is the brains of branding. This is true for products, for companies and for…
Read More4 Elements of an Effective Brand Extension
As all other marketing strategies, this growth strategy carries also a great risk. If not…
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