When you work with a Virtual Assistant (VA) it’s essential to treat it like a very important business deal and not casually. You wouldn’t work with most people without the Read more
Month: December 2021
Countdown: The Last Days of Austrian Airlines’ Station JFK
I 2009 was a transitional year for Austrian Airlines as a company and in North America. Increasingly straddled with debt and unable to reverse the plummeting financial situation created by Read more
Digital Approach – Way Ahead
We have been talking about digital journey. Old uncertain approaches won’t deliver; you need absolute clarity about digital’s demands, customer’s digital vision, strong leadership and unparalleled agility. If there is Read more
Why Value Based Storytelling Is the Path to Success
Sales is changing, and value-based storytelling is the path to future success. Sales has changed over the years. In the first part of the last century, salespeople made a product Read more
The 3R’s in Forming Teams
Before an organization forms any type of work or project, they should consider what the team will need to be successful. To begin the successful team process, organizations need to Read more
Emergence and Significance of of Product Placement and Branded Entertainment
For those thinking that subliminal forms of communicating is dead, think again. It’s alive and doing well – may be not overtly, but in surreptitious ways in the form of Read more
Australian Wholesalers – Do You Really Need An ABN To Buy From Wholesalers In Australia?
One of the most common questions I am asked, is do you need an ABN (Australian Business Number) to buy from Australian wholesalers? The answer is yes, you do need Read more
Social Media Marketing Firms – How They Can Make Your Business A Success
Social networking sites such as Twitter, Facebook and LinkedIn among others have literally transformed from simple social network sites to major business/product/service marketing platforms. This is simply because of the Read more
The Uses of Adhesives
Adhesives are compounds which adhere two different items together. Initially, adhesives were derived from the gums and resins of different plants, but now there are synthetic sources of adhesives which Read more
Foodservice and Restaurant Merchandising 101
Visual food merchandising is one of the hottest trends in the restaurant, foodservice and hospitality industry today, which is the fine art of presenting your products in a way that Read more